TECHNOLOGIES
ASTEROID
Asteroid Technologies was an early AR startup founded by a16z alumni. I helped produce the prototype for 3D human-machine interfaces by creating a creative blueprint for human augmentation, researching and defining biological enhancement in order to blend wearables with AR, now establishing the foundation for practical tanshumanism. Our work at Asteroid shaped AR's narrative and inspired many predecessors in the industry, including the Van Gogh Immersive Exhibit and Magic Leap.
ASK
Asteroid Technologies asked us to scale transhumanism for the Augmented Reality set. My role was to help establish a new industry standard for AR that was both practical and easy to use, giving users the capacity to write custom augmentation software that enabled them to program and enhance their vision, mental capacities, dexterity, and ability to translate languages. I reached out to gamers, programmers, and developers in order to create an aesthetic that both seduced our stakeholders and resonated with our customers.
OPPORTUNITY
Working with Asteroid presented a unique opportunity to lead the industry in pushing the boundaries of AR and transhuman technology. I helped create a novel form of human augmentation that established Asteroid as the frontrunner in the field, revolutionizing both gaming and biological enhancement. It was exciting to be on the frontier of AR, interviewing renowned scientists and engineers while contributing to the company's protocol during its earliest stages of development.
STRATEGy
Our strategy revolved around a fusion of transhuman technology with Augmented Reality that was aesthetically engaging. I played a key role in designing the product, creating Pinterest boards that shaped the development of our earliest prototypes and images that were used for our presentations, using my methodology of scaling the edge and bringing the frontier to a wider audience. I wrote a lot of marketing copy that was geared toward investors and consumers in the field, many of whom attended a historical launch party that I produced, inviting everyone from artists and musicians to engineers and and game developers to interact and collaborate as they learned about Asteroid.
execution
During our seed round, I helped secure $70M in funding from a consortium of visionary investors, including prominent figures in the tech and gaming industries. This allowed us to assemble a world-class team of engineers and designers, positioning Asteroid Technologies at the forefront of innovation in AR and transhuman technology. Armed with technical expertise and a passion for innovation, our rigorous testing and feedback loops ensure that every element of the experience surpassed our stakeholders expectations. At Asteroid, our product became a major advancement in human-computer interaction.
